Our Audience, Genre, Narrative, Representations and Messages our music videos will include

Audience

• Teenage/young adults
• Indie music fans
• (University) students with little money
• Mixed gender

Genre

• Indie pop/rock
• New-ish genre therefore it is growing in popularity
• The growth of radio play results in more popularity but this also then means more radio play with bands like 'Mumford and Sons' and 'Ben Howard'.
• Quite a happy genre, not too depressing

Narrative

• Boy and girl
• "In love"
• The progression of ther relationship 
• Fun and happy feel
• Follows the lyrics and the idea of the sof.

Representations

• The girl will be funny, genuine and quite feminine.
• The boy will be quite sensitive and not too masculine
• The relationship will be perfect (something aspirational)

Messages

• No matter how little they have, they will always have each other.